Bargain hunters queued through the night to be first through the doors for the Silcox Son and Wicks sale.
The city centre furniture shop opened its doors at 9am this morning, with many items being sold at less than half the original price.
Some people in the queue had camped out all night, despite the cold winter weather.
Andy Gould, from Oldfield Park, slept in his camping chair, bagging his place at the front of the queue at 9pm last night.
He was after a swivel chair, which was reduced from £599 to £149.
Mr Gould said: "This is the first time I have done this, but I saw the chair and really wanted it.
"It has been ok, not too cold or miserable.
"I liked the look of the chair and have always wanted one, so decided to go for it."
Behind him in the queue was Mark Wilson, who arrived at 3am.
He wanted a sofa, reduced from £799 to £199.
Mr Wilson said: "If I see something I really like I do queue a long time.
"The sofa is lovely, and a bargain.
"I have camped out before, you have to do it to get a good place."
Dozens of people joined the pair, lined up outside the store in Kingsmead Square, and they were all keen to snap up a bargain.
Image may be NSFW.
Clik here to view.
