It's been hot, hot, hot – and it's going to carry on that way.
The last week has seen the highest temperatures of the year, and families have been out and about in Bath making the most of the heatwave.
Forecasters predict the warm spell is expected to continue until at least the end of the month.
Bath's parks have become home to al fresco dining as people make the most of the sunshine with outdoor picnics.
Amanda Harman, 49, from Lansdown, said: "We're loving it. It's the first time I've had a picnic in the Royal Crescent and I've lived here for ten years."
A 30-day outlook issued by the Met Office this week predicted temperatures should remain above average for the rest of this month and into August, falling in line with the theory that St Swithin's Day – which was Monday – sets the tone for the summer.
Sales of barbecues and sun cream have risen, while open air attractions across the city have seen a rise in visitors.
Chief executive of Bath Tourism Plus Nick Brooks-Sykes said it had been the busiest week of the year so far at the tourist information centre.
He said: "There has been a significant increase in the number of people visiting the centre this week.
"The open top bus tour has been very popular, as well as the twilight attraction at the Roman Baths.
"Afternoon tea at the Royal Crescent has also been popular – with the royal baby on the way people want to do royal things.
"The number of international visitors has also risen. We have received calls from places including Russia, Australia and Canada for information."
Parks across Bath have been busy, full of families and people enjoying the sun.
Director of Excel Tennis, in Royal Victoria Park, Simon Smith, said it had been a hectic time.
He said: "It's been super, court usage is up. We've had a huge increase following Murray's victory and then combined with the hot weather, it's pretty hectic round here."
"The last two summers have been rubbish, so everyone's taking advantage of it this year."
The river has also been busy, with people taking the opportunity to get out on boats, or just soak up the sunshine from the bank.
But visitor Phyllis Kalish, who is on holiday in Bath from Denver in Colorado, said: "It's too hot – can you do something about it? I was worried about not dressing warm enough here."
The last time the region enjoyed such a long spell of warm July weather was in 2006, where temperatures topped 28 degrees for a fortnight.
Avon Fire and Rescue Service spokeswoman Stephanie Mounsey said: "We would urge people to take care with disposable barbecues and make sure they let them cool down completely before throwing them away.
"As the heat continues we would also warn people to take a cautious approach to water and bathe only where it is safe to do so. We would also urge people to not swim when under the influence of alcohol."
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